Burger King Invites You to Dip Your Whopper in Ranch Dressing

In conjunction with Hidden Valley Ranch, referred to as "The Big Dip."

Burger King

Burger King has introduced a limited-time product for ranch enthusiasts: "The Big Dip." This eight-ounce ranch cup, developed in partnership with Hidden Valley Ranch, is specifically designed for substantial dipping, far larger than the standard one-ounce dip cups.

Significantly, aficionados of the Whopper and other iconic sandwiches can savor this ranch with their meal at no additional charge. To participate in the dipping promotion, guests must visit a participating location and order any Burger King sandwich. A restricted quantity of Big Dip cups will be accessible online through Hidden Valley’s official website for $1 USD for individuals outside the designated regions.

Pat O’Toole, Chief Marketing Officer of Burger King North America, expressed the brand's enthusiasm for the debut, stating, “We recognize that our patrons enjoy dipping everything in ranch – including their sandwiches.” CC Ciafone, the Marketing Director of Hidden Valley, remarked that the enormous cup "seemed like the ideal means to commemorate" the brand's debut at Burger King.

The Big Dip is currently offered at certain Burger King stores in major cities such as New York, Los Angeles, and Miami. The extra-large ranch dip is temporarily available, but Hidden Valley Ranch will be a permanent offering at Burger King locations throughout the United States.